LinkedIn • 6 August 2025

Right Information in the Right Place: Where Marketing Attention Is Going in 2025

Attention is the real currency in 2025.

Algorithms shift. Channels rise and fall. But the one question marketers always have to ask is:

Where is my audience — and how can I meet them there without chasing every trend?

LinkedIn • 1 August 2025

#RefocusFriday LinkedIn Post

Several years back, when I was working from home as a freelance marketer, my son sat down at my desk, made himself comfortable (obviously 😉), and proceeded to talk on his play phone. I asked what he was up to and he said while holding the receiver:

“I’m busy, Mom. I don’t have time to talk.” 😅

I laughed at first until I realized he was imitating ME.

LinkedIn • 31 July 2025

5 Ways High Achievers Secretly Self-Sabotage at Work — and How to Stop

It’s not your overflowing inbox. It’s not the meetings. It's not your calendar. It’s you.

That’s not a judgment — it’s simple psychology.

Most of us don’t realize that some of our strongest habits are also our biggest barriers to productivity. And for high achievers especially, self-sabotage hides in plain sight. It often shows up as behavior that looks productive on the surface — but slowly chips away at our clarity, confidence, and results.

The twist? Self-sabotage isn’t about laziness. It’s often rooted in fear, perfectionism, overwhelm, or people-pleasing.

LinkedIn • 30 July 2025

Tech & Tools: The Smart Marketer’s 2025 Stack

What’s hype, what’s helpful — and how to use it when your team (or budget) is small.

The marketing world is louder than ever with buzzwords.

Generative AI. Web3. AR/VR. Zero-click content. Search 3.0. Every week, there’s a “next big thing” you’re supposed to master.

But if you’re leading a small team — or flying solo — the real question is:

What’s actually worth your time in 2025? And how do you build a smart, lean, modern tech stack without burning out?

LinkedIn • 24 July 2025

Self-Care Is Operational Readiness: Why Wellness Is Mission-Critical

When disaster strikes, Public Information Officers (PIOs) are often among the first communicators on the scene and the last to leave. Our goal is to translate chaos into clarity. We deliver critical updates, handle media scrutiny, and carry the emotional weight of a community in crisis.

But behind every alert and press briefing is a human being — often exhausted, emotionally drained, and pushing past their limits to serve.

That’s why I know it’s time we stop viewing self-care as a luxury.

LinkedIn • 23 July 2025

The New Consumer: How Audiences Are Changing in 2025

What worked to grab your audience’s attention five years ago probably won’t cut it next year.

Consumers are more intentional, more skeptical, and more selective than ever — and in 2025, brands that fail to adapt will find themselves left out of the conversation.

Medium • 18 July 2025

Autism at Every Age: What My Younger Self Knew Before I Did (Part 1)

“It’s better if she’s not special; she may as well be retarded.” That was what my pediatrician told my mother at my 1-year check-up... She was told to disregard anything she noticed for fear of being identified as “different.” That was our first experience with autism and neurodivergence."

LinkedIn • 16 July 2025

KPI Spot Check: 5 Macro Trends Shaping Marketing in 2025

The marketing landscape is shifting fast and we're already halfway through 2025! Understanding these shifts is the first step to staying ahead of the game.

LinkedIn • 10 July 2025

Burnout to Balance: Small Changes That Can Cool the Flames

5 methods for business professionals to curb burnout before it takes hold.

MDEM Newsroom - MDEM is Maryland's official home f • 1 June 2025

Hurricane Season Begins June 1 - MDEM Newsroom

Know Your Risks, Know Your Zone, and be MdReady

HANOVER, MD (June 1, 2025) — The 2025 Atlantic Hurricane Season runs from June 1 through November 30, and the Maryland Department of Emergency Management (MDEM) urges Marylanders and visitors to the State to have their communication plans, evacuation plans, and disaster supply kits ready in the event of a tropical storm or hurricane impacting our State. Last year’s hurricane season ranked as the third most expensive on record, largely due to its h...

MDEM Newsroom - MDEM is Maryland's official home f • 4 April 2025

Get MdReady for Maryland Severe Storms Awareness Week Beginning April 7 - MDEM Newsroom

Maryland Department of Emergency Management Partners with the National Weather Service to Highlight Spring Storm Hazards, Urge Marylanders to Practice Tornado Drill

HANOVER, MD (April 4, 2025) — Maryland residents and visitors are encouraged to practice what to do during severe weather incidents as part of Maryland Severe Storms Awareness Week, April 7-13, 2025. This year’s theme is “Don’t Get Caught in the Storm – Be MdReady”, and will once again include a Tornado Drill: The Great Maryland Twi...

LinkedIn • 1 March 2025

Goodbye, Dear Friend

I needed to be in a better place before posting this, so please don't take my silence as indifference. After losing my Uncle two days before Christmas, my Aunt the day after, and Ed only a couple of weeks after that has hit me hard. I honestly haven't been ready to say goodbye.

LinkedIn • 1 April 2022

My Autistic Son Saved Me

Having an autistic son woke me from a nightmare. I had spent years not understanding why life was so challenging for me. I wasn’t like others and knew that at an early age. I spoke like an adult by preschool. I was so fascinated by the medical field that I had read a full textbook and could render first aid by 8 years old. I won a statewide writing contest in 6th grade. Also in middle school, I was one of the youngest certified in CPR by the State of Maryland at the time. And my life continued like this.

Fiction • 1 July 2021

Package Deal

The murmur of the bystanders was deafening. Mike held his breath and tried to block out their sounds as he maneuvered the robot into position. Don’t they understand defusing a bomb takes concentration? he frustratingly thought.

He slowly shifted the brown paper box with the mechanical arm. It seemed mundane - a simple package with the address of the police department in black, scrawling letters. But, Mike’s biggest concern was the oily stain at the base of...